Want to learn about Marketing Automation but feel like you just don’t have the time?
You are not alone. Marketing Automation is one of the fastest growing business categories. Unfortunately, there are many misperceptions about what Marketing Automation is, and the functions it performs.
Many people (even marketing experts!) believe it is just email marketing. Yes, email marketing is an important part of Automated Marketing, but the capabilities of a good Automation Tool are so much greater than simply sending emails.
So what IS Marketing Automation? Marketing and Sales Automation tools are relatively complex. They typically include a CRM, lead capture, landing pages, email marketing, SMS marketing, campaign modules for lead nurturing, lead scoring, sales automation and more.
The benefits of Marketing Automation include:
- Increased productivity because sales people focus only on “hot leads”
- Dramatically fewer “lost leads”
- Higher sales conversion rates
- Increased revenue
- More personal free time
Marketing automation is a game-changer. A well-executed automated campaign can help a company get organized, increase sales, and save a tremendous amount of time. It can also help business operators regain personal free time.
Becoming a true automation expert can take years of studying and hours of practice. That being said – if you start by learning just the basics, it won’t take long till you’re capable of creating simple automated campaigns that can help make you more efficient and generate more revenue in a shorter period of time.
In that spirit, we’ve designed a mini-course on the fundamentals of Marketing Automation. In less than 2 weeks you’ll learn the functions, features and benefits of Marketing Automation. We will also introduce you to some of our favorite Marketing and Sales Automation tools and integrations.
At the end of the course there will be a quiz. If you successfully complete the quiz and the course, we’ll send you a Certificate of Completion of the MarketShare Masters Marketing Automation Mini-Course. Use it to help get that marketing job you’ve been wanting, ask for the raise you’ve been wishing for, or just to get you started in automating your own business.
Good luck! You look smarter already! Sign-up for our Mini-Course below and get started now!